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Personalization, Data, and Building Trust: Mark Phillip on User-Centric Sports Products
Mark Phillip, an expert in building user-centric products, shares his insights into creating betting apps that resonate with fans. As a fan of the Yankees himself, Mark discusses how personalization, smarter data use, and understanding the unique needs of users can transform the sports betting experience.
April 16th, 2026 -
Revolutionizing Fan Engagement with Excitement Analytics
Mark Phillip, Founder of Are You Watching This?!, created the platform to eliminate the "Fear of Missing Out" on legendary sports moments. Over twenty years, this vision has evolved into a B2B powerhouse utilizing patented Excitement Analytics to identify momentum swings and "Instant Classics" in real time.
March 30th, 2026 -
NEXT.io uncovers the impact of prediction markets on sports betting
CEO and Founder Mark Phillip is featured in NEXT.io's Prediction Market Report, compiled by Sonja Lindenberg, Lead Researcher at NEXT.io.
March 11th, 2026 -
MetaBet and Catena Media Enhance Collaboration with new Partnership
This next chapter of the partnership follows several successful years dedicated to improving how sports fans discover betting opportunities and interact with sports content in real time.
February 11th, 2026 -
MetaBet: Relevance Versus Overload
The biggest barrier between consuming sports content and placing a bet is the overwhelming, spreadsheet-like structure of traditional sportsbooks. That friction is removed by inserting curated, contextual, one-click betting options directly into the content experience, explains Mark Phillip, CEO of MetaBet.
December 5th, 2025 -
MetaBet Scores Fourth Consecutive Best Data Service Provider Nomination
Gambling.com Group, a leading provider of player acquisition services for the regulated global online gambling industry, today announced finalists across 12 categories for the 2025 edition of the American Gambling Awards.
August 28th, 2025 -
Are You Watching This?! + MetaBet look to change how we view sports
In a world flooded with streaming options and endless games across multiple leagues, one company has been working for nearly two decades on solving a simple but persistent problem: making sure sports fans never miss the moments that matter.
May 2nd, 2025 -
MetaBet hires Leah Mayo as VP of Operations
With over a decade of experience in operational leadership across startups, government, and non-profit sectors, Mayo is poised to play a pivotal role in MetaBet's continued expansion and innovation.
April 30th, 2025 -
Catena Media and MetaBet Reignite Partnership
MetaBet and Catena Media first began working together in 2020, back when just six U.S. states offered legalized online sports betting.
April 10th, 2025 -
MetaBet Boosts an Underserved Sports Betting Market
With nearly two decades of experience developing cutting-edge sports betting engagement products, there's no better expert to share his insight on how operators can tap into the underserved U.S. market.
March 27th, 2025 -
DraftKings Network adds MetaBet's Automated Betting Widgets
DraftKings has signed a deal with sports betting engagement tools provider MetaBet to integrate the company's automated betting widgets into DraftKings Network content.
March 5th, 2025 -
RUWT?! Partners with FanDuel Sports Network
MetaBet's parent company has announced a partnership with FanDuel Sports Network to drive engagement and viewership.
February 5th, 2025 -
MetaBet Inks Gentoo Media Partnership to Enhance Flagship Sites
We're thrilled to announce our partnership with Gentoo Media to integrate our cutting-edge sports betting widgets into two of Gentoo's flagship websites, World Sports Network and Time2play.
January 16th, 2025 -
MetaBet Adds Support for Latin American Spanish and Brazilian Portuguese
Our global footprint is growing as we add support for Spanish and Portuguese across our products.
October 5th, 2024 -
MetaBet Scores Third Consecutive Best Data Service Provider Nomination
Gambling.com Group, a leading provider of player acquisition services for the regulated global online gambling industry, today announced finalists across 12 categories for the 2024 edition of the American Gambling Awards.
August 30th, 2024 -
MetaBet Partners with FTN to Create Projections One-Stop Shop
We've partnered with our friends at For The Numbers (FTN), well-known for the accuracy of their player, team, and Daily Fantasy scoring projections, to create a one-stop data shop for all things Fantasy and Sports Betting.
July 16th, 2024 -
Earnings+More Names MetaBet as Top Startup to Watch in 2024
We're honored to start 2024 as a Startup to Watch according to industry titan Earnings and More.
January 9th, 2024 -
MetaBet Launches Wager-Inclusive Sports Widgets from Are You Watching This?!
We are proud to announce that Are You Watching This?!, the inventor of Sports Excitement Analytics, has launched a new class of Wager-Aware Sport Widgets.
July 13th, 2023 -
MetaBet Adds bet365 to Suite of Market-Leading Products
MetaBet has enhanced its coverage by adding global powerhouse bet365 to its suite of market-leading products.
June 20th, 2023 -
MetaBet Launches Vendor Ecosystem Program
MetaBet is thrilled to announce the open availability of our new Vendor Ecosystem Program, allowing innovative companies to rapidly launch contextual and dynamic widgets leveraging our industry-defining technology.
May 23rd, 2023 -
MetaBet Inks Partnership with OwnersBox to Create New Class of DFS Widgets
We are proud to announce that OwnersBox, a leading innovator in Daily Fantasy Sports, has chosen to partner with MetaBet to create a new class of widgets designed to promote their gameplay across partner and affiliate sites.
May 3rd, 2023 -
MetaBet a Finalist for Best Data Service Provider for Second-Straight Year
Gambling.com Group today announced finalists across 12 categories for the 2023 edition of the American Gambling Awards.
August 2023 -
Catena Media Selects MetaBet's Contextual Betting Products to Enhance User Engagement and Conversions
Catena Media announced a partnership with MetaBet today to leverage the company's suite of sports betting engagement and conversion tools across twenty of its iGaming websites.
May 2022 -
MetaBet Nominated for 2022 American Gambling Awards
Gambling.com Group today announced finalists across 12 categories for the 2022 edition of the American Gambling Awards.
September 2022 -
Playmaker and Contextual Betting Software Provider MetaBet Enter Strategic Partnership
The partnership enhances Playmaker's affiliate revenue generating capabilities; provides Playmaker's global audience an enhanced user experience through contextual integration of sports betting information.
February 28th, 2022